Mouthwash scoops Product of the Year 2010 award

Product of the Year awards is the UK's largest, independent and most representative consumer vote into product innovation; with more than 10,000 consumers voting in this year's survey conducted by TNS.

Consumers voted for the ‘must have' products which they believe are genuinely ‘new and improved' or in some way groundbreaking.

This year's survey split products into thirty-five categories.

Listerine Total Care Sensitive was voted Product of the Year in the ‘oral care' category.

Johnson and Johnson, oral care brand manager Emma Howe said, ‘We are delighted to receive the Product of the Year 2010 Award for Listerine Sensitive.

'We are pleased also that consumers recognise that Listerine Total Care Sensitive provides total protection for sensitive teeth.

'It is clinically proven to target the multiple causes of sensitivity by: protecting nerve endings against that sharp sudden sensitive feeling, through Potassium Nitrate; strengthening and protecting tooth enamel, even between the teeth through fluoride; killing up to 99% of oral bacteria, in lab tests only, which can cause gums to recede and expose sensitive areas; keeping gums healthier as it cleans hard to reach places that brushing may miss; and reducing plaque formation by up to 56% more than brushing alone.'

Its all part of taking care of your looking after your appearance. 

For more information about Angel Link products see here for details.

This post has been sponsored by Turtle Mat - Rugs. 

Case study - tooth whitening - Rachel Ducker (update)

I thought I would post an update on the progress of my tooth whitening experience. The whole process from start to finish was really easy. Especially once you managed to get yourself into a routine.

After a holiday in the sun against my tanned skin I was really impressed with the results.

You can see on the photo above that the process has worked well when comparing with my previous post.

More than a third of adults are 'too distracted' to brush teeth

The Angel Link Dental Practice has discovered in a survey conducted for National Smile Month by the British Dental Health Foundation found that 34% of adults are distracted while brushing their teeth.

Children were found to be one of the biggest distractions, followed closely by mobile phones.

However, running late and rushing to get ready were the largest factors, with more than one in four of those surveyed cutting short the time spent cleaning their teeth to get out of the house quicker in the morning.

The survey found that women were more likely to be distracted from brushing their teeth than men; while people aged 60 or over were the age group most likely to brush their teeth for a full two minutes.

The Foundation highlights the importance of brushing your teeth for a full two minutes twice a day, with fluoride toothpaste to keep your mouth clean and healthy.

Although 66% of those surveyed feel they do brush their teeth for a full two minutes, the Foundation emphasises this is not nearly enough people.

Many studies over the years have shown that the average time we brush our teeth for is only around 45 seconds, less than half of that necessary to do a good job, yet our study shows people think they are doing considerably better than this. All it takes is a little care!

For more information on offers and confidential advice, call the Angel Link Dental Practice on 01986 873001.

‘Healthy’ snacks loaded with sugar

So-called healthy low-fat snacks sold by Britain's supermarkets contain up to 69% sugar — more than three times the amount found in chocolate ice cream.

A range of foodstuff, bought as healthy options for children's lunchtime snacks, are being sweetened with extra sugar and glucose syrup.

Many low-fat options have a sugar content significantly higher than in the conventional products.

Health experts are now demanding the food industry reduce its reliance on sugar in many popular processed foods. They warn new research shows too much sugar not only makes you fat and causes tooth decay, but might increase the risk of heart disease.

They say savoury foods from tinned spaghetti to chilli con carne sauces are also being over sweetened with extra sugar.

Professor Alan Maryon-Davis, president of the Faculty of Public Health, said: 'Sugar is a cheap commodity and is used in bulk in a lot of foods. There needs to be pressure on the industry to produce foods which have a lower sugar content.'

Popular options for lunchtime snacks can contain as much as two-thirds sugar.

In recent years, the food industry has focused on reducing saturated fat in products because of its links to obesity and heart disease. In many cases, sugar was used to compensate for the loss of taste and texture from lower fat content.

Soups, baked beans and chilli con carne sauce can also contain up to 6% sugar.

The Food Standards Agency classifies a high amount of sugar as more than 15g per 100g, and a low amount as less than 5g per 100g. Officials have urged the industry to reduce sugar, fat and salt in products.